Regional Marketing Manager - North America
Hi, Welcome to Elektrobit!
Before we dive right into your concrete position of interest
We would like to introduce ourselves.
We are Elektrobit and we develop visionary embedded and connected software for the automotive industry. Day by day we work on leading-edge technologies for automated driving, new vehicle infrastructures, connected cars, and user experience that shape the future of mobility. As part of the world of top automotive brands we have been doing this with great success for more than 35 years. Our customers include Audi, BMW, Daimler, Ford, GM, Volkswagen Group, Volvo, and many more and you can find our technologies in more than 600 million vehicles. We are a wholly-owned independently-operated subsidiary of Continental AG. What unites all of our over 4000 colleagues all around the world is our passion for automotive software and our unique team spirit. Together we work towards our vision of a world in which mobility causes zero fatalities, produces low emissions, and transforms your commute into quality time. Would you like to help make this vision a reality and move the world with us?
Then we’d love to hear from you! We are looking for a new Regional Marketing Manager for our PlaxidityX team. PlaxidityX is at the forefront of safeguarding the future of connected cars, delivering innovative cybersecurity solutions to the automotive industry. With 80 registered patents and a team of global experts, we partner with leading OEMs and automotive players to ensure the security and resilience of next-generation Software-Defined Vehicles (SDVs). Join us as we continue to pioneer the future of automotive cybersecurity.
What you do
- Regional Marketing Strategy: Develop and implement a comprehensive US marketing strategy aligned with global goals and tailored to the regional market. Collaborate with marketing, sales and product teams to ensure alignment on priorities and messaging.
- Demand Generation: Design and execute targeted and measurable campaigns in alignment with the global digital team to drive lead generation, pipeline growth, and revenue in the US market.
- Brand Awareness: Strengthen PlaxidityX’s brand presence in the US market through targeted campaigns, PR initiatives, thought leadership activities, and by collaborating with media outlets and industry forums.
- Event Management: Plan and manage regional events, including trade shows, conferences, webinars, and roadshows.
- Content and Collateral: Localize global marketing assets for the US market and create region-specific materials where necessary.
- Partnerships Marketing: Develop co-marketing initiatives with regional OEMs, suppliers, and technology partners to expand reach and engagement.
What you bring
- 5+ years of experience in B2B marketing.
- Experience in the automotive industries.
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven track record in lead generation and pipeline acceleration.
- Experience in digital marketing, including email marketing, and social media.
- Experience in PR/media relations
- Strong project management and organizational skills.
- Excellent written and verbal communication abilities.
- Familiarity with CRM and marketing automation tools (e.g., Salesforce, HubSpot).
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Familiarity with cybersecurity, software-defined vehicles is highly advantageous.
Look forward to
- Comprehensive benefits plan including medical, dental, vision, life insurance and disability insurance.
- Flexible Spending Account options for pre-tax employee allocations.
- 401(k) retirement program with immediate company match.
- Ten hours of vacation leave accrued every month and 80 hours of paid sick leave annually (prorated based on start date).
- Nine paid company holidays.
- Three floating holidays (prorated based on start date).
- One week of paid parental leave available for use upon hire.
- Wellness Reimbursement (up to $150/quarter).
- Technology fee stipend ($50/month) to help offset work-from-home costs.
- Tuition Assistance Program reimbursement (up to $5250/year).
- Working on exciting and future-oriented projects in international collaboration within a multicultural and diverse team.
- A healthy work/life balance.
- Opportunities for personal development through a range of training courses provided by our academy.
Reach out to us
EEO / AA / Disabled / Protected Veteran Employer. Elektrobit offers equal employment opportunities to all qualified individuals, without regard to unlawful consideration to race, color, sex, sexual orientation, gender identity, age, religion, national origin, disability, veteran status, or any other status protected by applicable law. To be considered, you must apply for a specific position for which Elektrobit has a current posted job opening. Qualifying applications will be considered only for the specific opening(s) to which you apply. If you would like to be considered for additional or future job openings, we encourage you to reapply for other opportunities as they become available. Further, Elektrobit provides reasonable accommodations to qualified individuals with a disability.
Any questions?
If you need assistance in the application process, please call our US Recruiting team at +1.248.994.0684. This telephone line is reserved solely for job seekers with disabilities requesting accessibility assistance or an accommodation in the job application process. Please do not call about the status of your job application, if you do not require accessibility assistance or an accommodation. Messages left for other purposes, such as following up on an application or non-disability related technical issues, will not receive a call back.
