Product Marketing Manager (m/f/d) Vehicle Infrastructure (Substitute for parental leave until March 2022)

  • Erlangen

About us

Elektrobit (EB) is an award-winning and visionary global supplier of embedded and connected software products and services for the automotive industry. A leader in automotive software with over 30 years serving the industry, EB‘s software powers over 1 billion devices in more than 100 million vehicles and offers flexible, innovative solutions for connected car infrastructure, human machine interface (HMI) technologies, navigation, driver assistance, electronic control units (ECUs), and software engineering services. EB is a wholly owned subsidiary of Continental.

From AUTOSAR to Ethernet, functional safety to security, in-car technology is advancing at a phenomenal pace. EB is known for staying on the leading edge.
 
We are looking for a Product Marketing Manager who will act as a main driver for marketing activities for Vehicle Infrastructure products, solutions and innovations.
 
 

Your responsibilities

  • You will develop and execute innovative marketing plans that drive demand.
  • You will develop and strengthen the messaging and positioning of your products to gain a competitive edge.
  • You will be responsible for the marketing content of your products.
  • You will manage our agencies to build marketing collaterals for a global audience (presentations, website content, whitepapers, videos, tutorials etc.).
  • You will manage cross-functional implementation of the plan and work closely with marketing communications (online marketing manager, PR-manager, event manager etc.) with product managers, business development, and sales.
  • You will enable the global sales staff to communicate the value proposition of the products and develop activities that support the selling process.
  • You will understand your competition and how to overcome them in close co-operation with product management and market intelligence.

Your profile

  • You studied marketing or communications, or you have comparable qualifications.
  • You are passionate and experienced about marketing planning and execution.
  • You are interested in automotive software and possess technical understanding.
  • You can grasp and translate technical capabilities into benefits.
  • You think and act globally and are familiar with international structures.
  • You can manage complicated cross boundary, cross regions, vendor projects.
  • You can develop effective metrics for measuring marketing activities success.
  • You make data driven decisions.
  • You have a sense of branding and know how to execute a company vision and deliver a company message.
  • You bring excellent communication, presentation and interpersonal skills.
  • You speak and write English and German fluently.

What we offer

  • Exciting projects in the automotive software industry
  • Flexible working hours and family-friendly working atmosphere
  • Mobile work, working from home
  • Trainings in our own academy
  • And much more

Your contact

Please contact us at +49 9131 7701 7060 – we are happy to answer your questions. You may also directly apply for this interesting position on our job portal.
Learn more about your developmental possibilities and EB’s exceptional company culture at https://elektrobit.com/careers.
We are looking forward to receiving your application!